Lifestyle uber_uberkittens_graphics_700x300_r4v2

Published on November 1st, 2013 | by Claire Collins

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Kitten Delivery Service Is Uber Popular

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uber_kittensSan Francisco cat-lovers were glued to their smartphones on Tuesday as they repeatedly attempted to use Uber. But instead of looking for a ride, they were actually hoping to snag a cute kitten to snuggle with.

In honor of National Cat Day, Uber partnered with the San Francisco SPCA to deliver adorable (and adoptable!) 2-month-old kittens to workplaces all over the city.

The “Kittens!” option on the Uber app was available from 11 a.m. to 4 p.m. on Tuesday in New York, Seattle, and San Francisco. Those lucky enough to have 15 minutes of snuggle time with the kittens also enjoyed cupcakes created by Duff Goldman, the star of Food Network’s Ace of Cakes.
The price was $20, which was donated to local pet shelters.

The overwhelming popularity of the kittens resulted in a lot of disappointed Uber users, many of whom spent the entire day trying to secure the special offer. Uber acknowledged this widespread dissatisfaction, and despite their initial warning that demand would be high, the company offered a $10 credit to everyone who had attempted to get kittens but did not get through.

If you’re not excited about kittens, you may want to stay tuned in to your Uber app this weekend, as the company has partnered with GE and will be offering a very limited number of DeLorean cars for free 15-minute rides around the city.

As a part of GE’s Brilliant Machines campaign, a fleet of DeLoreans will be cruising around the city this weekend. The stunt will showcase GE’s advanced technology—hardware and software—and how it can change the way that cities use power. Demand, once again, will be high, but lucky riders will be able to see the DeLorean option on their Uber app on Friday from noon to 9 p.m. or on Saturday and Sunday from 11 a.m. to 7 p.m.


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